Just in - Humble Chips
The Humble Chip goes Next Level
You think you have your favourite chip sorted? Think again. One crunch and you’ll be feeling Humbled.
What are they?
Super flavoursome, crispy potato chips made from organic potatoes. They come in four flavours: The Classics (crispy) - Hot Honey Mustard, Original, and Salt and Vinegar, and Rumbles (ridged) in Sour Cream and Onion. And you get to have a hand in saving the world just by eating them.
Who makes them?
Humble Chips was founded by Canadian couple Alicia and Jeff Lahey. They were mainstream snack industry veterans who left it with a mission to create a range of light, tasty and crispy organic potato chips of their own, free of pesticides and other chemical nasties, while making a positive environmental impact.
Today they operate with plastic-negative packaging, meaning that for every bag they produce, they fund the removal of twice as much plastic from the environment as they use in their packaging.
This recovered plastic is made into recycled durable ‘plastic wood’ which is then donated to help build homes and schools for vulnerable communities in developing countries.
Why we love them
First, they’re delicious. Having been rigorously tested by our marketing team - one particular team member snaffling all the samples and reporting back:
✅ Delicious
✅ Addictive
✅ Best chips he’s ever eaten.
We also love them because:
❤️ Humble’s efforts have recovered 37.5 tonnes of plastic since January 2024 (equivalent to 8.8+ million plastic bags removed from the environment.)
❤️ The Rumbles chips’ ridged texture gives superior crunch while holding onto all the tasty bits, and the Classic flavours are light and crispy.
❤️ They’re also gluten free and non-GMO.
Where can you get them?
All Hill Street stores statewide. Check with your local store as range may vary between stores. Usual price $7.95. for a 135g bag🔥 On promotion from 2 - 29 September for $5.95, see our Weekly Catalogue for full details. 🔥